The final outcome is an app that is solely focused on habit formation and how to form a healthy behavioural change. The overall purpose of the app is a tool to help improve mental fitness by creating a positive lifestyle change before approaching an unhealthy/negative mental state. The name Arc represents the idea of a character arc, being the transformation or journey of character. The app is based on the formation of a personalised arc that will involve an avatar joining them on their journey. Based on research, it takes 66 days for a new behaviour to become
automatic, which is the core of the app.
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